From IRONMAN 70.3 SP to Buenos Aires Marathon: Running News

Salomon Signs Global Partnership with IRONMAN

Renowned for its heritage on trails and mountains, French brand Salomon has entered into a five-year global partnership with the IRONMAN circuit from 2027 to 2031. Serving as a Global Premier Partner, the company secures exclusive category rights in performance running footwear, technical packs, and apparel, while also securing naming rights for the IRONMAN World Championship in Kona, Hawaii.

New Balance Sues Decathlon Over Kiprun Logo

New Balance has filed a federal trademark infringement lawsuit in Massachusetts, alleging that the stylized logo featured on Kiprun footwear—a proprietary Decathlon brand—infringes on its iconic slanted 'N' trademark. The American athletic footwear maker is seeking injunctive relief to halt the symbol's use as well as monetary damages, arguing the design creates consumer confusion.

Flooded Half Marathon in New Jersey

Despite torrential rainfall of approximately 5 inches (125 mm) in Paramus, the Race Faster Half Marathon proceeded without cancellation, forcing competitors to wade through waist-deep floodwaters along parts of the course. Bergen County has launched an official investigation into safety regulation violations and suspended the organizer from holding events in county parks for at least one year.

Gastrointestinal Incident at Hyrox Beijing

Australia's Joanna Wiersma captured first place in the Pro division at Hyrox Beijing with a time of 1:01:23 after battling acute bowel incontinence mid-race. The incident ignited public health and sanitation debates surrounding shared obstacle stations and fitness equipment, prompting event organizers to issue an apology and review their hygiene protocols.

Launch of the Rock in Run Road Race

The Rock in Rio music festival announced the launch of its official road race, Rock in Run, scheduled for September 2028 at the City of Rock. Offering 5K and 10K courses capped at 10,000 runners, the event will take place in the late afternoon as part of the festival's test event.

Buenos Aires Marathon: Expectations and Field Size

The Buenos Aires Marathon once again drew a massive international contingent, with Brazilian runners making up 48% of the foreign field across the 26.2-mile distance. The fast, flat course consistently attracts hundreds of endurance athletes chasing personal bests and qualifying marks.

Registration and Second-Chance Draw for the Boston Marathon

The Boston Athletic Association has opened registration for the 2027 Boston Marathon. In addition to the standard cutoff time applied across age-group qualifying standards, organizers introduced an unprecedented second-chance lottery granting 1,000 surplus entries to qualified applicants who miss the direct time cutoff.

'Boston 130' Book Launch

Curated by Júnior Double, the book 'Boston 130' chronicles 45 memorable stories connected to the legendary American race. The official release and book signing were held at the Keep Running store in Vila Mariana, São Paulo, starting at 6:42 PM—a playful nod to the race's 42-kilometer distance.

Nike Unveils the Alphafly 4 Super Shoe

Nike revealed technical specifications for the Alphafly 4, the latest evolution of its flagship carbon-plated marathon racer. The shoe features a midsole made with ZoomX LT foam—17% lighter and delivering 8% more energy return than standard ZoomX—along with a widened carbon fiber plate and an overall 5% weight reduction compared to its predecessor.

ASICS Introduces the Women's Bloom Stride

ASICS unveiled the Bloom Stride, a road running shoe engineered using more than 2 million anatomical female foot scans compiled through the Move Her Mind project. The design features a refined midfoot wrap, increased forefoot volume, a 6 mm heel-to-toe drop, and weighs just 7.4 oz (210 grams).

Registration Opens for Enzo Ferrari Half Marathon in Italy

Registration is now open for the Mezza Maratona d'Italia Memorial Enzo Ferrari, scheduled for March 13–14, 2027. The 13.1-mile course begins outside the Ferrari Museum in Maranello, winds through the Fiorano test track and the Scuderia factory grounds, and finishes at Piazza Roma in Modena.

Berlin and Chicago Reveal Finisher Medals

The Berlin and Chicago Marathons unveiled their official finisher medal designs. The German medal features the Victory Column, the Berlin bear emblem, and tactile braille lettering, while Chicago's medal depicts the city's iconic skyline as seen from the LaSalle Street Bridge.

Núbia de Oliveira Signs with New Eyewear Sponsor

Distance runner Núbia de Oliveira, the Brazilian half marathon national record holder with a time of 1:11:13 set in Buenos Aires, has joined the athlete roster for sports eyewear brand Baixa Pace.

Wacky Mascot Race in Maringá

The third edition of the FSP Run in Maringá, Paraná, drew widespread attention with a lively exhibition heat featuring over 30 mascots from local businesses and public initiatives, including drugstore chains and the PROERD drug prevention program.