Business
How Screen Time and Lack of Reading Affect the Mind
Janaína Leme analyzes the limits of digital device use and the impact of losing the habit of reading in print.
The relationship between excessive screen time and mental health requires moderation to prevent daily addiction. Replacing printed material with digital formats also impacts attention spans and brain function. Janaína Leme discussed the topic in an interview with Bruno Gimenes on Marketing - The Podcast.
Janaína Leme, partner and head of public relations at Sing Comunicação, discussed the relationship between digital device consumption, reading, and mental health in a conversation with Bruno Gimenes on Marketing - The Podcast. The full episode also addresses organizational culture and workplace well-being.
In the video above, the conversation highlights how the overload of digital stimuli and the shift away from analog formats influence the daily routines and focus of communications professionals.
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The boundary between digital consumption and excess
Constant access to electronic devices has transformed information consumption and work tools, but it demands attention to excess. For Leme, devices are genuinely useful for acquiring knowledge, as long as they do not cross the threshold into addiction. "If we cross the line, then it's no longer healthy, and that applies to everything in life," she points out. Drawing a parallel with other forms of excess, Leme emphasizes: "And the screen is one of them; we know how addictive it is."
Print reading and cognitive changes
The drastic decline in reading print publications, such as traditional newspapers, magazines, and books, is reflected in how the mind processes information. Leme highlights that moving away from physical formats already has observable impacts on human cognition. "Since that no longer exists—people are reading physical print, newspapers, or magazines less and less—changes are already occurring in our brains, and future generations may be born without a part of what older generations had, and it won't exist anymore," she states.
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