Self-Care and Breast Cancer: Lorena Lacerda's Turning Point
Discover how Valure's CEO transformed a challenging diagnosis into a powerful message of life and self-care.
In an emotional testimony on Donas da Voz, Valure CEO Lorena Lacerda shares her battle against aggressive breast cancer. She reveals how the illness forced her to rethink her priorities, shifting from living for others to focusing on herself. Her story is a call to reflect on self-care and purpose.
In Pink October, Donas da Voz presents an inspiring story of overcoming adversity and self-discovery. Our guest, Lorena Lacerda, CEO of Valure, shares her life journey after a breast cancer diagnosis that made her re-evaluate all her priorities and rediscover the true meaning of self-care.
The Overwhelming Impact of the Diagnosis
Receiving a cancer diagnosis is a profound shock. Lorena recounts feeling that “it's impossible not to think you're going to die” upon hearing the news. For her, the situation was even more challenging: it was a very aggressive breast cancer, which commonly affects young women. This phase of uncertainty and fear was a moment of great emotional upheaval, leading her to deep reflection on her life.
The Turning Point: Prioritizing Herself
Before the diagnosis, Lorena, like many women, lived for others. Family, work, responsibilities – everything came first, and she always came last. This routine, though common, was unsustainable and prevented her from living fully for herself.
The illness was the necessary turning point. It was during this period of vulnerability that she realized she was “completely lost” and needed to change her approach to life. From then on, the priority became self-care and the pursuit of a life with more purpose and awareness. Her experience highlights the importance of looking inward and recognizing one's own worth before life forces that reflection.
Transforming Experience into Purpose
Today, Lorena Lacerda uses her story as a source of inspiration. She feels driven to help others look at their lives in a new way, expanding their capacity for understanding and awareness of existence. Her journey of overcoming adversity is not just a tale of victory over illness, but an invitation to reflect on the importance of putting ourselves first and living with purpose.
May Lorena's journey inspire you to take care of yourself, value every moment, and seek your own transformation. Remember: self-care is not selfishness; it is the foundation for a full life and for you to positively impact the world around you.