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BocaTV Opens Street-Level Studio on Faria Lima
The studio on the corner of Largo da Batata features custom millwork by Cubbus and a clear view for pedestrians.
BocaTV has established its physical studio at the intersection of Avenida Faria Lima and Rua dos Pinheiros in western São Paulo. The custom cabinetry and furniture were designed by Cubbus during the site's renovation. The open-concept design allows passersby to watch live broadcasts directly from the sidewalk.
BocaTV has launched its physical studio on the corner of Avenida Brigadeiro Faria Lima and Rua dos Pinheiros, near Largo da Batata in western São Paulo. Designed with an open layout, the space allows pedestrians walking along the sidewalk to watch broadcasts and behind-the-scenes production in real time.
Cubbus handled the custom millwork and tailored furniture for the venue. Company professionals noted that technical measurements began during the earliest phases of renovation, while walls and pillars were still undergoing demolition and structural work.
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To ensure precise, millimeter-accurate fitting for countertops and supporting structures, the architectural and millwork teams built and tested prototypes before applying final finishes.
The space seamlessly merges BocaTV's digital broadcasting operations with the urban landscape of the Pinheiros district, keeping the studio fully visible and engaging for local foot traffic.
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