BocaTV: New Faria Lima Studio is Almost Ready!
BocaTV unveils details of its modern Faria Lima studio, promising unprecedented public interaction
BocaTV's new studio, located on Faria Lima Avenue in Pinheiros, is in its final construction phase. Featuring an innovative, all-glass ground-floor design, the space aims to be a hub for public interaction. The newsroom and technical areas are already taking shape for the anticipated debut.
Journalist Rodrigo Bocardi invites us on an exclusive visit to BocaTV's new facilities, which are about to be inaugurated in the São Paulo capital. In a behind-the-scenes tour, he showcases the details of the space that promises to be a new hub for news and entertainment.
The New Home of News in São Paulo
Located at Avenida Brigadeiro Faria Lima, number 1100, in the Pinheiros neighborhood, at the corner of Largo da Batata, in the West Zone of São Paulo, BocaTV's construction is in its final phase. The facade, which will soon feature an illuminated sign, already indicates the project's grandeur, positioning the channel in one of the city's most emblematic addresses.
A Look Behind the Scenes at BocaTV
Upon entering the facilities, Bocardi reveals that the old temporary door is being replaced. In a corridor leading to the reception, we see where the construction cart will soon be replaced. Next, we are introduced to the large lounge, which will include a café. The internal areas feature a meeting room, technical area, dressing rooms, and makeup facilities, as well as a wall with a large screen.
The BocaTV newsroom is already taking shape, with preparations for the desks and workstations where the team will produce programs. The audio and video areas, including the switcher (video control), are also being finalized, showcasing the technology utilized in the structure.
Innovative Studio: Interaction and Tourist Attraction
The main highlight of the tour is the main studio. With a ground floor and entirely made of glass, it occupies the corner of Faria Lima Avenue, allowing full visibility for passersby. This innovative design is not merely aesthetic; the intention is to create a tourist attraction in São Paulo. The studio will have loudspeakers facing the street, and its proximity to the public will allow for participation in programs, as well as the possibility of concerts and events, offering passersby the chance to meet their idols and follow everything up close.
Final Preparations and Invitation to the Audience
BocaTV is “almost ready,” awaiting only the final adjustments for its debut. Rodrigo Bocardi invites the public to subscribe to the YouTube channel, follow social media, and visit the bocatv.com.br portal so as not to miss any news about this 100% digital and 24-hour television concept.